Thursday, July 16, 2015

5 Ways to Get Inspired for Social Media Posts


It's not always easy to come up with ideas for social media posts. You might have a ton of announcements to make the first few weeks you're in Facebook or Twitter, but eventually, you're going to come face to face with writer's block. What do you do when that happens? You start looking for inspiration. That's where the resources below come into play. Here are five ways to get inspired for social media posts, so you can keep up with your Las Vegas SEO goals.

Check the News

By reviewing the news for your area or for your business niche, you could find a new study or innovation to promote. For instance, let's say that you own a road construction company and your social media accounts have been stagnant lately. There is a couple on Kickstarter who has been fundraising to build roadways out of solar panels in America. You could talk about how an innovation like this would have a major impact on energy efficiency for the future. The topic ties into your business and still gives your followers something interesting to read over.

Look at Your Competition

You could use your competitors' social media accounts for some helpful inspiration. The key here is to put a spin on whatever your competition has posted, not to post the exact same information. This will make you look like a copycat, and it will make people question the value of your social media pages. If your competition has a quick set of tips for how to do something, make an even bigger list of tips that are related but noticeably different. Above all else, remember that this is supposed to be a source of "inspiration," not exact ideas.

Read over Recent Comments on Your Page

Your visitors will tell you what they want to see on your pages. They may not outright say "post this," but they may ask consistent questions that you could address in a comment or article. Look over the recent comments on your social media pages and see if any of them spark an idea in your head. Whatever comes about after that is guaranteed to be a success.

Think about the Time of Year

Seasonal social media posts are common, and they're almost always well-received. For instance, if you have a dental blog, you might post information about keeping your teeth clean while camping during the summer months. If you run a restaurant, you might post creative Thanksgiving recipes during the month of November. Keep your industry and the time of year in mind, and you should be set.

Repeat Successful Old Posts

When all else fails, look back at your old posts and see what people responded best to. It may be time for you to repeat some of those posts now. You can allude to the fact that you've already mentioned this information before, saying something along the lines of "worth repeating" or "an oldie but a goodie" in the beginning. Use these sources of inspiration to the best of your ability, and your social media accounts will be a hit!

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